Virtual reality, augmented reality… There is no doubt you heard those words in the past few months. From gaming apps (does Pokémon Go ring a bell?) to marketing campaigns, these new technologies are more and more present in our daily life. And why is that? Digital technology is enabling companies to create tailor-made and one-of-a-kind… Continue reading
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Growth hacking, a buzz word or worth investing in?
We live in a technical and quantifiable world. Just building the greatest product is not enough anymore. You also need to attract and convince new customers to discover your product. That’s were growth hacking comes in, and helps you to stand out from your competitors. So what is growth hacking exactly? Successful startups from Silicon… Continue reading